JONAFAY
Botanical colour and restrained lettering for skincare
- Region
- Hubei, China
- Industry
- Skincare
- Scope
- Visual identity · Brand applications
AChallenge The task
The JONAFAY presentation centres on skincare products, botanical imagery and skin details.
BThinking The key decision
Restrained lettering includes a dot within the wordmark as a distinguishing detail, with product naming kept separate from photography.
CDesign Content & visual work
Olive, tan and cream form a muted palette alongside plants, oil textures and natural skin imagery.
DApplication Applications & delivery
Bottles, product advertisements and outdoor posters show applications without converting efficacy wording into verified claims.
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Contact
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