Work
Every case starts with a real brand challenge Explore the decisions, content and visuals that make a business's differences easier to see
REAL BRANDS · CLEAR DIFFERENCESAll Work

HanhuaxiangFoshan, Guangdong|Fragrance & lifestyleBrand Strategy & Design View case ↗

QixianyanFoshan, Guangdong|Bird's nest nutritionBrand Strategy & Design View case ↗

Changjiang LongshangWuhan, Hubei|Institutional catering supplyBrand Strategy & Design View case ↗

JinbangChuzhou, Anhui|Pharmaceuticals & chemicalsBrand Strategy & Design View case ↗

Siming ZhenhuoYuyao, Zhejiang|Lifestyle servicesBrand Strategy & Design View case ↗

Lingli AestheticsChangsha, Hunan|Beauty educationBrand Strategy & Design View case ↗

Pinyi Heat TransferShenzhen, Guangdong|Apparel materialsBrand Strategy & Design View case ↗

Little Elephant SinaBeijing, China|Children's foodBrand Strategy & Design View case ↗

AA AngelGuangzhou, Guangdong|Professional skincareBrand strategy · Visual identity · Packaging View case ↗

MORFONShenzhen, Guangdong|Mobile accessoriesBrand strategy · Packaging · Brand catalogue View case ↗

GuyaguHuzhou, Zhejiang|ChildrenswearBrand strategy · Visual identity · Packaging View case ↗

Chenan CareYuyao, Zhejiang|Home-based eldercareBrand strategy · Visual identity · Service materials View case ↗

XinyuShaoxing, Zhejiang|Rural lifestyleBrand strategy · Visual identity · Communication View case ↗

TABANYangzhou, Jiangsu|Home cushionsBrand strategy · Visual identity · Brand catalogue View case ↗

BaishiteZhongshan, Guangdong|Bridge lightingBrand strategy · Visual identity · Corporate materials View case ↗

WeijiushanShanghai, China|Food-based wellbeingBrand strategy · Visual identity · Packaging View case ↗

TenggeShanghai, China|Residential constructionBrand strategy · Visual identity · Brand catalogue View case ↗

TongwujiShenzhen, Guangdong|AI learning hardwareBrand strategy · Visual identity · Product communication View case ↗

YIN HUA FAIRYTongjiang, Sichuan|Tremella giftsBrand strategy · Packaging · Process illustration View case ↗

SandouliangNoodle packagingPackaging strategy · Visual design · Series applications View case ↗

SnowValley · Range overviewHebei, China|Potato product packagingPackaging strategy · Visual design · Series applications View case ↗

SnowValley · Air FriesHebei, China|Potato product packagingPackaging strategy · Visual design · Series applications View case ↗

SnowValley · Rustic Potato SticksHebei, China|Potato product packagingPackaging strategy · Visual design · Series applications View case ↗

SnowValley · Potato WedgesHebei, China|Potato product packagingPackaging strategy · Visual design · Series applications View case ↗

SnowValley · Colorful Potato CrispsHebei, China|Potato product packagingPackaging strategy · Visual design · Series applications View case ↗

SnowValley · Wheat CrispsHebei, China|Potato product packagingPackaging strategy · Visual design · Series applications View case ↗

CunxiaChengdu, Sichuan|Home fragranceBrand concept · Identity · Packaging View case ↗

Bencao JianyangChengdu, Sichuan|Food-based wellbeing and giftingBrand concept · Identity · Packaging View case ↗

Xinghe LinyuHangzhou, Zhejiang|Food-based wellbeing and giftingBrand concept · Identity · Packaging View case ↗

CalmHavenHangzhou, Zhejiang|Pet lifestyleBrand concept · Identity · Communication View case ↗

Scent OrderChengdu, Sichuan|Incense and home fragranceBrand concept · Identity · Packaging View case ↗

FULI LABGuangzhou, Guangdong|SkincareVisual identity · Brand communication View case ↗

BUNONCOChocolate and confectioneryVisual identity · Brand applications View case ↗

DENEBInterior designVisual identity · Brand applications View case ↗

Huaxia YouliFood giftsPackaging design · Range extensions View case ↗

Fu XiaomanNuts and snacksPackaging design · Range extensions View case ↗

BeidahuangRice and food productsPackaging design · Product ranges View case ↗

GGMMEyewearVisual identity · Brand applications View case ↗

Damu YunchuanAgriculture and lifestyleVisual identity · Brand applications View case ↗

Jiefang GongsheSuqian, Jiangsu|Community and public spaceVisual identity · Brand applications View case ↗

FengweiFood and diningVisual identity · Brand applications View case ↗

LingshangHospitality and diningVisual identity · Brand applications View case ↗

Yue ShanjianMushroom giftsPackaging design · Gift range View case ↗

Rock BurgerBurger restaurantVisual identity · Brand applications View case ↗

Chunqiu HotelHospitalityVisual identity · Brand applications View case ↗

Chunqiu ShijiChinese diningVisual identity · Brand applications View case ↗

Chaohua XishiDiningVisual identity · Brand applications View case ↗

WeijianSpatial designVisual identity · Brand applications View case ↗

Sihong Economic Development ZoneSihong, Jiangsu|Economic zone and public institutionVisual identity · Brand applications View case ↗

Hansheng YanchaTea and tea giftsVisual identity · Brand applications View case ↗

WutongliHospitalityVisual identity · Brand applications View case ↗

Yikang DarenCoffee and teaPackaging design · Product ranges View case ↗

Find BeautyPhotography and travelVisual identity · Brand applications View case ↗

Ruiran BuyiApparelVisual identity · Brand applications View case ↗

Cu ShifuCondiments and foodVisual identity · Brand applications View case ↗

FukangrenPharmaceuticalsVisual identity · Brand applications View case ↗

AxigongPrepared food and diningVisual identity · Brand applications View case ↗

Long YachangFood and diningVisual identity · Brand applications View case ↗

The WarehouseChongqing, China|Craft beer barVisual identity · Brand applications View case ↗

HuifengGuangdong, China|Nylon and industrial materialsVisual identity · Brand applications View case ↗

JingyigaoChongqing, China|Industrial technologyVisual identity · Brand applications View case ↗

CooLeoNanjing, Jiangsu|Outdoor sportsVisual identity · Brand applications View case ↗

JONAFAYHubei, China|SkincareVisual identity · Brand applications View case ↗

ZHAMOREChengdu, Sichuan|Brand consultancyHistorical own-brand identity View case ↗

JianxiaoduJiangsu, China|Body care and beautyVisual identity · Brand applications View case ↗

GLOBEXShanghai, China|Aviation-related servicesVisual identity · Brand applications View case ↗

Jiuyue GuoliYancheng, Jiangsu|Fruit giftingBrand proposal · Gift packaging View case ↗

ShiyuejiGuangzhou, Guangdong|Mid-Autumn giftingGift-packaging concept · Display applications View case ↗

Yueying LiuguangZhejiang|Mid-Autumn giftingGift-packaging concept · Display applications View case ↗

Yueniang LiuguangZhejiang|Mid-Autumn giftingGift-packaging concept · Display applications View case ↗
More cases to come
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