FULI LAB
Connecting skincare products with a natural visual character
- Region
- Guangzhou, Guangdong
- Industry
- Skincare
- Scope
- Visual identity · Brand communication
AChallenge The task
The completed FULI LAB presentation explores a skincare identity through skin, product and natural-detail imagery.
BThinking The key decision
Compliance, safety and professionalism appear as communication themes. The case describes their visual organisation, not certification or efficacy evidence.
CDesign Content & visual work
An uppercase serif wordmark works with muted pink and deep green. Portraits, plants and product still lifes occupy distinct areas, supported by type and palette examples.
DApplication Applications & delivery
The work covers brand explanation, type, colour and product compositions, showing a consistent visual character across formats. It does not establish commercial or clinical outcomes.
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Contact
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