Huifeng
Continuous curves for an industrial materials identity

- Region
- Guangdong, China
- Industry
- Nylon and industrial materials
- Scope
- Visual identity · Brand applications
AChallenge The task
The Huifeng Nylon presentation combines industrial-material imagery with a corporate identity.
BThinking The key decision
An HF structure and ribbon-like curves form the main symbol, with enlarged curves extending into background graphics.
CDesign Content & visual work
Black, white and bright green work with yarn, spools and industrial scenes to connect the visuals to materials.
DApplication Applications & delivery
Walls, poster series and corporate materials demonstrate applications without establishing factory scale or material performance.










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