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Huifeng

Continuous curves for an industrial materials identity

Huifeng's brand presentation is set in industrial materials, with yarn, spools and industrial scenes providing a concrete product context. The project combines an HF letter structure with continuous curves across company materials, a poster series and environmental imagery, keeping material-related content visually connected to the company name at different scales.

Huifeng · Design presentation
Region
Shantou, Guangdong
Industry
Nylon and industrial materials
Scope
Visual identity · Brand applications
Project year
—

AChallenge

The Huifeng Nylon presentation combines industrial-material imagery with a corporate identity.

BThinking

An HF structure and ribbon-like curves form the main symbol, with enlarged curves extending into background graphics.

CDesign

Black, white and bright green work with yarn, spools and industrial scenes to connect the visuals to materials.

DApplication

Walls, poster series and corporate materials demonstrate applications without establishing factory scale or material performance.

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