Build the annual foundation
Organise brand and product information, align style and common store materials, and establish launch and campaign themes
ZHAMORE ANNUAL BRAND DEPARTMENT
Premier
Dedicated capacity for a demanding year of brand work
For one brand with dense content, product and channel design needs throughout the year, plus a need for dedicated operations follow-through. Work stays organised around one shared brand direction
CNY 398,000/year
Annual strategy sets direction; visual and sales content supports active business needs; a dedicated operator keeps content moving; confirmed assets accumulate. Agreed design for one brand is unlimited and scheduled by priority, with up to 24 content sets per month and three concurrent production tasks
Annual application example
A children's fashion retail chain
Current situation｜Store activity, seasonal launches and campaigns happen continually, while local introductions and materials vary. Head office repeatedly coordinates content and design from scratch
Annual objective｜Create one brand expression and a reusable material system so launches, stores and content updates move in the same direction with less repeated coordination
Support priority sales moments
Develop product content, campaign visuals and store communications around summer launches and real trading moments
Connect launches and stores
Support autumn launches, back-to-school activity and confirmed store plans with consistent content and design
Review store usage
Support winter and year-end activity, collect store feedback, update templates and prepare the next annual plan
How a representative month moves
- Choose one launch or store-campaign theme
- Adapt one story across selected channels
- Prioritise store campaign and sales-assistant materials
- Dedicated operations follow inputs, timing and publishing coordination
- Use head-office and store feedback to update templates
How the work is used
Communications for head officeStore promotion and sales-assistant materialsOne stable brand impression across touchpoints
Store support covers content and graphic design. It excludes spatial design, production and installation, and on-site events. The example is not a fixed annual deliverables list
Partnership questions
This is a planning example for a typical business situationActual tasks depend on the company's materials, selected channels and current needs; it does not claim achieved client results
Can we select only some channels?
Yes. Select channels and monthly frequency around business needs, then agree publishing and enquiry-response responsibilities at the start
Does website updating include a new website?
Routine articles and cases may use an existing page template. New website development and technical configuration are arranged separately
How is payment structured?
Prices include tax. Pay annually for a 10% discount, or 40% on signing and 20% before each remaining service quarter
What if we are not satisfied?
Revisions are not limited within an agreed stage, and satisfaction is confirmed before moving forward. A new objective or change to an approved direction requires a scope and schedule review
Contact
Tell us about your brand
A new brand, an existing brand that needs a clearer direction, or a specific design task: it can start with a conversation.
ouryoung7943
Office
Room 1905, Unit 1, Xijiang Hepan, Chengluo Avenue, Longquanyi District, Chengdu, China